[monetizer101 search=’adidas Greeley ‘ height=100]

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[monetizer101 search=’Atrip Heckla ‘ height=100]

[monetizer101 search=’Atrip Hengill’ height=100]

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Billabong

Named for the Wiradjuri word “bilabaŋ” that means a “creek that runs only during the rainy season,” over the years Billabong have expanded from a surf company into everything board sports – from skate to outerwear – showing that despite their name they’re a brand for all seasons.

Great news for the likes Wolle Nyvelt, Bode Merrill and Tadashi Fuse then, all known for bringing elements of our brother sports into their riding. With a signature line from Merrill too that boasts both performance and style, these are clothes for all conditions shredding.

BILLABONG.COM

[monetizer101 search=’Billabong Bodeman ‘ height=100]

[monetizer101 search=’Billabong Merrill Time ‘ height=100]

[monetizer101 search=’Billabong North Pole ‘ height=100]

[monetizer101 search=’Billabong Hammer ‘ height=100]

[monetizer101 search=’Billabong Rich Dip ‘ height=100]

[monetizer101 search=’Billabong Bright Blizzard’ height=100]

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Buy direct from Burton
[monetizer101 search=’Burton Folsom’ height=100]

Buy direct from Burton
[monetizer101 search=’Burton Southside Slim’ height=100]

Buy direct from Burton
[monetizer101 search=’Burton Cinder’ height=100]

Buy direct from Burton
[monetizer101 search=’Burton Vida’ height=100]

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Colour Wear

If there’s one nation that knows good design, it’s the Swedes. Exploding out of almost nowhere, Colour Wear – or CLWR as it is often abbreviated – has become one of the most visible brands on the hill in Europe due to their bold-but-subtle block colours, white accenting and tasty pricing.

With a two-tiered approach to the level of protection from the elements, there’s enough scope in their offerings to cater for your needs, budget and aesthetic preference demands.

A bunch of ambassadors spread the Colour Wear word, including the likes of Mario Käppeli and Kjersti Buaas amongst what they refer to as their ‘family’. Their UK team includes Jamie Trinder, Lewis Sonvico and Will Gilmore, so they’re keeping domes and slopes all over the world CLR-ful!

CLWR.COM

[monetizer101 search=’Colour Wear Cargo’ height=100]

[monetizer101 search=’Colour Wear CLWR’ height=100]

[monetizer101 search=’Colour Wear Falk’ height=100]

[monetizer101 search=’Colour Wear Falk’ height=100]

[monetizer101 search=’Colour Wear Mellow’ height=100]

[monetizer101 search=’Colour Wear Cork’ height=100]

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DC

As well as netting one of the world’s best skate teams, DC hold their own on snow with the likes of Torstein Horgmo, Devun Walsh, Iikka Backstrom and Ryan Tiene rocking full neck-to-deck gear from the Huntington Beach-based brand.

Never shy of being bold, the designs for this season mix up classic in-your-face DC with some more subtle approaches, guaranteeing that DC outerwear will always remain a perennial favourite with the UK & European markets. Their gear is perfect for riders that spend most of their time lapping the park, but still want to be warm and dry when they venture off piste to shape a powder booter.

DCSHOES.COM/SNOW

[monetizer101 search=’DC Delinquent’ height=100]

[monetizer101 search=’DC Relay’ height=100]

[monetizer101 search=’DC Ripley’ height=100]

[monetizer101 search=’DC Platoon SPT’ height=100]

[monetizer101 search=’DC Skyline’ height=100]

[monetizer101 search=’DC Collective’ height=100]

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Holden

Established in 2002 by former pro rider Mikey LeBlanc, Holden quickly found favour amongst a section of snowboarding who demand that their outerwear not only keeps the weather out, but looks damn fine too. Explained in terms of simple mathematics, fashion + function = Holden.

Their range for 2016 carries on their commitment to the aesthetic, with a collection that is based on the ethos of ‘Timeless Quality’. So what you’ll find is outerwear that’s built for harsh mountain environments but that has been designed with long-lasting style in mind, along with tailored fits, high-quality fabrics and a dedication to making the manufacturing process as eco-friendly as possible.

HOLDENOUTERWEAR.COM

[monetizer101 search=’Holden Skinny ‘ height=100]

[monetizer101 search=’Holden Grayson’ height=100]

[monetizer101 search=’Holden Shelter’ height=100]

[monetizer101 search=’Holden Skinny Standard ‘ height=100]

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Homeschool

“Designed in the North West… If it works here, it works anywhere.” That’s what Homeschool – a small, independent outerwear brand from Portland – have to say about their products, built to take whatever Mt Hood and Mt Baker have to throw at them during the deep, stormy winter months.

They’re also focused on ecological design, using materials like 37.5 Tech, which uses fibres derived from coconut husks that give natural wicking properties as well as a smaller environmental footprint. Having handled the stuff, we can safely testify that this is kit designed for snowboarders, by snowboarders.

HOMESCHOOLOUTERWEAR.COM

[monetizer101 search=’Homeschool Insulated Vices II ‘ height=100]

[monetizer101 search=’Homeschool Pulse Cargo II ‘ height=100]

[monetizer101 search=’Homeschool Ghost Shell  ‘ height=100]

[monetizer101 search=’Homeschool Universe IV Parka’ height=100]

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Horsefeathers

Born in Canada but now based in the Czech Republic, Horsefeathers launched in 1989 to provide everything from tees for skating to jackets for the hill. This season sees them pulling in a whole bunch of designs and fabrics to create one of the most distinct collections with a unique colour pallette.

With the likes of Icelandic wizard Eiki Helgason and UK legend Tyler Chorlton joining the Horsefeathers family in recent years, you know the outerwear will have been fully stress-tested in all kinds of situations – from the streets to the backcountry and everywhere in between.

HORSEFEATHERS.EU

[monetizer101 search=’Horsefeathers Carnes ‘ height=100]

[monetizer101 search=’Horsefeathers Majestic’ height=100]

[monetizer101 search=’Horsefeathers Baker’ height=100]

[monetizer101 search=’Horsefeathers Cronus’ height=100]

[monetizer101 search=’Horsefeathers Faith’ height=100]

[monetizer101 search=’Horsefeathers  Floria’ height=100]

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Nikita

No, not the 1985 song by Elton John… Nikita is an Icelandic women’s activewear brand founded in 1994 by Heida Brigisdottir, and whilst their headquarters have since shifted to Portland, Oregon (naturally), all their design still takes place in Reykjavik.

That blend of Pacific Northwest style meeting the freezing winters of the North Atlantic is what gives Nikita clothing such a great mix of fashion and functionality, keeping women active on the hill without layering them up in garish mountaineering colours.

For the coming winter, their designs have evolved from their signature block prints to micro details and interesting printed patterns to stay on point, whilst their fabric tech has also taken a huge leap forward.

NIKITACLOTHING.COM

[monetizer101 search=’Nikita Saga’ height=100]

[monetizer101 search=’Nikita Calypso ‘ height=100]

[monetizer101 search=’Nikita Hunter’ height=100]

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O’Neill

Back in 1952, Jack O’Neill changed the surfing game by creating the first ever neoprene wetsuit, then decades later his son Pat came up with and developed the leash. With riders like Sebastian Toutant, Jeremy Jones and Fredrik Evensen onboard the snow team these days, that sense of boundary pushing and innovation still runs deep.

For 2015/16 their range includes just about everything: from ‘entry level’ lines that boast friendly block colours at low price points, to bang-on-rend stylings complemented with 20K/20K fabrics. You’ll be sure to see a lot of their mid/park ranges this year too, as Toots is guaranteed to be battling it out over the course of the many tours taking place this winter.

ONEILL.COM

[monetizer101 search=’O’Neill Seb Toots’ height=100]

[monetizer101 search=’O’Neill Jones 3L Jacket’ height=100]

[monetizer101 search=’O’Neill Jones 3L Pants’ height=100]

[monetizer101 search=’O’Neill Coral’ height=100]

[monetizer101 search=’O’Neill Jones Shred’ height=100]

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Oakley

Pop fact: the element that features in James Cameron’s blockbuster Avatar – Unobtanium – was actually invented by Oakley founder James Jannard in 1975, using it to create and sell unique motorcycle grips. By 1983 he was also selling ski goggles, and these days they count snowboarding outerwear amongst their vast list of products.

Oakley’s outerwear offering for this season encompasses everything from basic entry level gear that will get the job done, to top-end Gore-Tex pieces infused with their proprietary ‘Biozone’ insulation system. Global superstar Stale Sandbech has his own street-styled signature line, as does new recruit Jamie Anderson on the women’s side, and their pieces can always be relied on to feature great cuts, fabrics and stylish patterns.

OAKLEY.COM

[monetizer101 search=’Oakley Razorback’ height=100]

[monetizer101 search=’Oakley Jackpot’ height=100]

[monetizer101 search=’Oakley Phoenix’ height=100]

[monetizer101 search=’Oakley Rio’ height=100]

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Patagonia

Set up by Yvon Chouinard in 1973, Patagonia is much more than just another apparel brand – it’s a movement. Along with the aim of making some of the most technical and high-performance outerwear out there, all of their products are built with an environmental conscious and are designed to last years. It’s not uncommon to meet Pataguch converts who’ve been riding the same gear for over a decade!

Basically, if you’re after no-nonsense outerwear that’s also ethical, look no further. And don’t let the price tag put you off either: an expensive jacket that lasts five seasons is cheaper than five that only last for one! Plus, a large percentage of all sales profits go towards environmental campaigns – since 1985 Patagonia has donated $46 million in cash and in-kind donations to domestic and international grassroots environmental groups.

PATAGONIA.COM

[monetizer101 search=’Patagonia Powslayer Jacket’ height=100]

[monetizer101 search=’Patagonia Untracked Pants’ height=100]

[monetizer101 search=’Patagonia Powder Bowl Jacket’ height=100]

[monetizer101 search=’Patagonia Powder Bowl Pants’ height=100]

[monetizer101 search=’Patagonia Snowbelle Jacket’ height=100]

[monetizer101 search=’Patagonia Snowbelle Pants’ height=100]

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Quiksilver

One of the most iconic logos in board sports, the Quiksilver mountain-and-wave inspired by The Great Wave off Kanawaga remains completely unchanged since it was introduced in 1969. Over the last 40 or so years the Australian-founded, American-based brand has done more than most to amalgamate the surfing and snowboarding worlds, bridging the gap between the two sister sports.

Boasting a team with the likes of Bryan Fox and the little-known Travis Rice (who you might see a bit of this season thanks to his new movie The Fourth Phase), their 2015/16 range aims to keep you warm and dry as well as comfortably stylish. With a good range of decent styles that won’t break the bank, Quiksilver is always a good shout for snowboarders of any ability.

QUIKSILVER.COM

[monetizer101 search=’Quiksilver Tension’ height=100]

[monetizer101 search=’Quiksilver Orbitor’ height=100]

[monetizer101 search=’Quiksilver Forever’ height=100]

[monetizer101 search=’Quiksilver Stormy’ height=100]

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Rip Curl

Originally a surfboard brand founded back in 1969, Rip Curl soon switched to producing wetsuits that used scuba-diving tech in a way that made it suitable for surfing. That cross-heritage design process is still alive in the company today; just check out the top-loading dive suit style one-piece they’ve produced for this season’s collection.

As well as Freeride World Tour champ Emilien Badoux, the winter team boasts names like Nils Arvidsson, Nate Johnstone and Carlos Gerber, a thirst for powder uniting them all. They’re obviously well catered for, as their top-of-the-range ‘Ultimate Gum’ collection all comes with 20K waterproofing as standard, as well as easy-pull zips and innovative venting systems.

RIPCURL.EU

[monetizer101 search=’Rip Curl Nuthouse’ height=100]

[monetizer101 search=’Rip Curl Fancy’ height=100]

[monetizer101 search=’Rip Curl Fancy Jacket’ height=100]

[monetizer101 search=’Rip Curl Fancy Pants’ height=100]

[monetizer101 search=’Rip Curl Amity’ height=100]

[monetizer101 search=’Rip Curl Slinky’ height=100]

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Roxy

One of the original female-only snowboard brands, Roxy has had an annual snow range since 1997 – as well as its hardwear products which are now coming into their thirteenth winter. In addition to Olympic gold medalist and Whitelines favourite Torah Bright, the Roxy snow team also boasts double-dipping-and-flipping Brits Katie Ormerod and Aimee Fuller and is overall one of the strongest girls teams out there.

Roxy outerwear is always easily recognisable thanks to the palettes and shapes that it brings in from both the surf and highstreet worlds – if you’re after some togs that’ll make you look good and feel confident on the hill then their full range is well worth a look.

ROXY.COM

[monetizer101 search=’Roxy Wildlife’ height=100]

[monetizer101 search=’Roxy Cabin’ height=100]

[monetizer101 search=’Roxy Essence’ height=100]

[monetizer101 search=’Roxy Rush’ height=100]

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Sessions

Established in 1983, Sessions have had a long and influential role in snowboarding for over 30 years. After establishing a snowboard shop of the same name, founder Joel Gomez quickly turned his hand to making outerwear, and before long his clothing had become a household name thanks to the likes of Jamie Lynn repping the Sessions threads.

Today, Sessions has been reinvigorated by a team – including Scotty Vine, Jesse Paul and Ryland West – to showcase their new range, which is predominantly made up of classic, functionsal freestyle snowboard mountainwear. After a couple of years’ hiatus on this side of the pond, it’s sure good to see the iconic S star back.

SESSIONSMFG.COM

[monetizer101 search=’Sessions Thunderbird’ height=100]

[monetizer101 search=’Sessions Monte’ height=100]

[monetizer101 search=’Sessions Quas’ height=100]

[monetizer101 search=’Sessions Shiner’ height=100]

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ThirtyTwo

Founded in 1995 by the same brand that owns Etnies skate shoes, Thirty Two have now survived twenty years in the snowboarding industry – despite being mislabeled as “23” in the first ever issue of Whitelines! As well as working on the normal line of boots and a full movie this year, they’ve still managed to come up with their usual stylish selection of outerwear ready for 2016/17.

The Thirty Two team is one of the broadest and deepest snowboarding teams out there, with backcountry legends like Jeremy Jones sitting right alongside the likes of the creativity fountain that is Scott Stevens, the street smarts of Toni Kerkelä. And that translates into the levels of outerwear they offer up – there’s everything from 3-layer mountainwear, to water-repellent streetwear and everything in between.

THIRTYTWO.COM

[monetizer101 search=’Thirty Two Deep Creek’ height=100]

[monetizer101 search=’Thirty Two Basement’ height=100]

[monetizer101 search=’Thirty Two Blythe’ height=100]

[monetizer101 search=’Thirty Two Sono’ height=100]

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Volcom

Volcom was founded by two surf/snow bums Richard ‘Wooly’ Woolcott and Tucker ‘T-Dawg’ Hall back in 1991, and despite multi-billion dollar success it still remains ‘True To This’. The recent tri-boardsports movie of the same name is one of our team’s favourite shred films of the last few years. Their snow team is stacked full of some of our favorite riders too – Terje Haakonsen, Jamie Lynn, Markus Keller, Arthur Longo, Christy Prior, Bryan Iguchi… – and is one of the very few that really deserve the modern phrase ‘all time’.

One of the few brands that have somehow tamed tech materials into something that not only performs great but also looks sick, their range this year is tailored to all styles and wallets. From backcountry Gore-Tex to urban shirts and hoods, it’s no wonder that all-terrain destroyer Pat Moore not only heads up the Stone Crew, but also has a signature line this winter.

VOLCOM.COM

[monetizer101 search=’Volcom Alternate’ height=100]

[monetizer101 search=’Volcom Rain Overall’ height=100]

[monetizer101 search=’Volcom TD2 Jacket’ height=100]

[monetizer101 search=’Volcom TD2 Pants’ height=100]

[monetizer101 search=’Volcom Shadow Jacket’ height=100]

[monetizer101 search=’Volcom Battle Pants’ height=100]

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Westbeach

Starting out in a humble shed in Calgary in 1979, Westbeach have evolved with snowboarding through its tight days, neon days, XXXL days and more to where they are now: producing a range of stylish yet functional outerwear and accessories for riders that are tested by its team in the challenging conditions of British Columbia. And it’s all 100% made for snowboarding.

Style-wise for the coming season, they offer everything from classic, clean silhouettes, military-inspired designs, street-look offerings and even a couple of ponchos (including a few retro numbers that will stoke your inner 90s fire). With a 30K BC Series for men, along with 20K and 10K ranges for men and women, there’s something for everyone in Westbeach’s 2016/2017 line.

WESTBEACH.COM

[monetizer101 search=’Westbeach Berkley’ height=100]

[monetizer101 search=’Westbeach Fidelity’ height=100]

[monetizer101 search=’Westbeach Cascade’ height=100]

[monetizer101 search=’Westbeach Breton’ height=100]

[monetizer101 search=’Westbeach Oak’ height=100]

[monetizer101 search=’Westbeach Amery’ height=100]

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