Well, we’re nearly at the end of this potted history of snowboarding on film. Hopefully it hasn’t bored you to sleep, because that is the subject of our last letter. Much as we all love watching other people ride almost as much as we like riding ourselves, you can have too much of a good thing. Manya director has been guilty of making over-long, over-indulgent films of nearly an hour, and as impressive as the action might be, at that length you will probably start to get bored – especially if it follows the usual rider-after-rider, banger-after banger formula.
For us, the best snowboard movies are the ones that do things a little differently and most importantly, leave you wanting more. The classic Subjekt Haakonsen (1996) was only half an hour long, and 2010’s Volcom film starring Gigi Rüf – 9191 – was two years in the making but just 23 minutes in length.
If traditional film makers hope to compete against the rising sea of quick-fix internet clips then they had better learn this lesson fast. We hope they do, because there’s nothing like sitting down to a complete, fully-thought-out shred flick. Here’s to being creative then, and to keeping things short-and-sweet.