Burton Snowboards release new ‘Standing Sideways’ trailer! All’s well that ends well eh? Having got that sticky issue of the name cleared up, Burton have resumed the UK marketing campaign for their new movie Standing Sideways.

Danny Davis and Luke Mitrani have donned fake moustaches, 70s suits and ridiculous cod-English and Canadian accents in order to build the tension towards the day (13th of August) when the new Burton stock goes on sale. Some of this may have passed under your radars so far, but this latest episode of the “rolling news coverage” is well worth tearing your eyes away from the rioting to watch. Not only does it feature those classy (as in “You stay classy San Diego”) suits and moustaches, it also features a whole bunch of sick new footage from Burton’s forthcoming movie. And damn, does it look like a banger!

From the opening salvo of stacks to the closing flurry of high fives, it’s non-stop action, and with that Queen classic Under Pressure tinkling away in the background, it’s well worth a watch. Though we couldn’t help thinking we’d heard that tune somewhere before…


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