Irreverent outerwear brand Airblaster’s prank was simple but effective, offering a limited edition snowboard on their website:

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What may have given it away was the spiel:

“147 Flat Camber, ships 30 days after purchase. 

Very technical. 

Best board for turning, second best for grabbing. 

Made to order in the USA, America, F*%ck yeah!”

You should have seen the look on our Sam’s face when he realised it wasn’t real…

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