News & Previews

Giro | 2021-22 Snowboard Gear Preview

As part of our new Envision Series, we take a first look at Giro's new season goggle and helmet line

Welcome to our new Envision Series where we’ll be bringing you the latest gear previews, with some of the most exciting new snowboard, boot, binding, outerwear and goggle products to drop for winter 2021-22. In this Envision episode, we’re taking a look at next year’s lineup from Giro.

In ‘normal times’, this is month when the Whitelines team are out on the hill, deep in a trade show conference hall, or opening boxes of next season’s new snowboard gear for the season ahead. Obviously, things are a little different this winter, but that hasn’t stopped us from taking a look at some of the best snowboard gear to come for the 2021-22 season. With a stacked team of freeride and freestyle riders alike, Giro have one of the best goggle and helmet offerings in the biz.

“Giro dialled in their line last season with a broad range of both entry-level price point models, and some more premium designs”

Starting with their goggles, Giro dialled in their line last season with a broad range of both entry-level price point models, and some more premium designs. The Method goggles return for next season and are one of the most stylish and affordable options, but still come as standard with two premium VIVID lenses. The Contour goggles were a newcomer last year. With their EXV+ design, they provide some of the best clarity and peripheral vision on the market for those who simply want the best in tech, comfort and field of view.

The biggest shake up on the innovation side of things comes from the new Spherical MIPS Technology design, powered by MIPS, now featured in the best-selling Emerge helmet.  Working a little like a ball and socket, the two layers of EVA foam move independently of one another to not only absorb impacts but reduce the torsional forces that occur at higher speeds.

We spoke to Kaitlyn Schlicht, Giro’s Digital Content Marketing Manager, to find out more about their snow products for the 2021/22 season.

What’s your hero story going forward into the 2021/22 season?

Spherical Technology: Helmets with Spherical Technology provide comprehensive protection and performance. Developed at the Bell + Giro Dome in partnership with MIPS®, Spherical Technology’s unique Ball-and-Socket design redirects impact forces, bringing market-leading design, performance and brain protection together without compromising comfort, ventilation, weight or style.

EXV+: The heart of EXV+ is a proprietary, semi-spherical lens curvature (6 x 1.5-degrees) that allows a wider field of view than ever before. A common misconception is that larger frames offer a wider field of view. Although counterintuitive, your peripheral vision is more often limited by the goggle’s frame and lens shape than its size. Our lab testing has proven that Giro’s EXV models outperform some of the largest fishbowl shapes on the mountain.

The difference is clear: one run with EXV+ and you’ll realize what you’ve been missing.

The 21/22 Giro Contour Goggles

“The difference is clear: one run with EXV+ and you’ll realize what you’ve been missing”

VIVID: VIVID is a patented lens technology— developed by Giro in partnership with ZEISS® Optics—that improves the visual experience on snow by enhancing contrast and definition. VIVID reduces eyestrain, improves reaction time, boosts confidence, and delivers precise vision without colour over-saturation. VIVID effectively manipulates light by letting in contrast-enhancing blue light, while blocking harmful UV light.

The 21/22 Giro Method Goggles

Collabs: Giro x Autumn: Our collaboration with Autumn headwear began with a mutual belief in the opportunity for new beginnings and a shared value system of drawing inspiration from the outdoors, specifically inspiration that comes with being so close to the ocean and the mountains. Based out of Oceanside, California, Autumn also incorporates personal emotion and expression from the fashion and skate industries in the form of colors, patterns, and fits. The name itself brings up a lot of memories for everyone; smells, colors, feel…It reminds us of the feeling of getting back on snow.

This fall, you can enjoy Autumn’s earthy colors and tie-dye pattern across the Giro Ledge MIPS helmet and its webbing, and across the jacquard woven strap on the Method goggle. Both come with a tie dye patterned bag so you can protect your goods in style. Also be sure to get your hands on one of the limited Giro x Autumn custom beanies before they’re gone.

The 21/22 Giro x Autumn Goggles and Helmet

Giro x POW: The Giro x POW (Protect Our Winters) collaboration continues for our fifth year. This season’s clean design includes updated POW badging and modern colorways across the Giro x POW Grid Spherical helmet and Contour goggle, and subtle winter landscape art that wraps around the goggle strap.

“If you’re vocal about environmental consciousness, the Giro x POW collab is the helmet and goggle combo to ride in this winter”

Ultimately, this collaboration promotes climate awareness, as POW’s mission helps outdoor enthusiasts protect the places and lifestyles they love from climate change. A portion of the proceeds from the Giro x POW Grid Spherical helmet and Contour goggle will help support POW’s efforts of utilizing education, political advocacy, and community-based activism to reach millions and foster powerful change.

If you’re vocal about environmental consciousness, the Giro x POW collab is the helmet and goggle combo to ride in this winter.

The 21/22 Giro x Pow Goggles and Helmet

GIRO x Bryan Fox: Bryan Fox stands out with his ideas and creativity just as much as his riding. That’s why we couldn’t be more stoked to have his artwork, representing his upbringing in the desert and his life now as a professional snowboarder, across his Axis goggle.

The desert camo pattern, camouflage hydrofilm on the goggle frame, and his illustration of the western rattle snake (hidden on the inside of the strap) speak to Bryan’s roots in Ramona, California. Even the goggle bag itself has a sublimated rattlesnake skin bag that harkens back to the days he’d see these serpents around his hometown. Says Bryan, “I was raised by the desert and the forest, the sand and the snow. These goggles help me see what comes next.”

Keep an eye out for the children’s book that will accompany this collab, that will tell a tale from the perspective of Ramona the Rattler.

“The Grid Spherical and Envi Spherical helmets were made with input from professional backcountry guides”

What product are you personally most stoked on?
I personally am the most stoked on the Trig MIPS helmet and the Ella goggle! I’ve always been a fan of the Trig’s brim and low-profile look. While the Ella has a perfect fit for my face, the lenses are so easy to swap, and the goggle strap colors are all so rad.

Have you made any specific changes or leaps within your women’s range?
There are some fun new colorways/graphics. Be sure to check out the Metallic Coal/Cool Breeze, Matte Urchin/Pink Street, and Matte Glaze Blue/Grey Green.

Where are we seeing innovation within your existing line?
Most certainly with our Spherical Technology, EXV+, and the Polartec® Power Grid that’s integrated into our helmets.

The Polartec Power Grid features a patented grid design structure that reduces fabric weight while increasing warmth and compressibility. This grid construction enhances both wicking efficiency and breathability by generating channels of targeted touch points that absorb and diffuse moisture vapor for faster evaporation.

The 21/22 Giro Emerge Spherical MIPS Helmet

Have any team riders been involved in the R&D process?
The Grid Spherical and Envi Spherical helmets were made with input from professional backcountry guides.

Covid has shaken up everything this year. Are there any big
changes taking place with you guys ahead of next season?

Our packaging is likely the most “sustainable” in the industry and has been for the last 4-5 years.

Our helmet and goggles boxes are made of 100% recycled cardboard (including post-consumer recycled content), with water-based ink, minimized ink coverage, fairly well optimized die lines to limit material use, and optimized sticker size.

“Our helmet and goggles boxes are made of 100% recycled cardboard”

We’re also eliminating the plastic bags that helmet manuals are packaged in. This change alone eliminates mountains of plastic bags a year that would otherwise go directly into landfills.

Are there any non-product updates or news stories within the company?
We’ve recently announced that Josh Reid has joined the team here at Giro as the Snow Brand Manager! Reid will oversee all aspects of snowsports marketing communications, advertising, and public relations while also boosting our global brand image by managing creative content production, generating marketing collateral, and liaising with international distributors.

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