Welcome to our new Envision Series where we’ll be bringing you the latest gear previews from some of the most exciting new snowboard, boot, binding, outerwear and goggle products to drop for winter 2021-22. In our first Envision episode, we’re taking a look at next year’s lineup from Jones Snowboards.
In normal times, February is the month when the Whitelines team are somewhere up a mountain or deep in a conference hall getting our hands on all of the new snowboard gear to come for next year. Not gonna lie, trade show season is definitely one of the sweeter perks of the job, but with the widespread resort closures and cancellations of on-snow test events, we’ve decided to mix things up for this winter.
Despite the global challenges faced over the last 12 months, Jones Snowboards have been positioned better than most to adapt to the increased demand for splitboarding and backcountry equipment as more riders than ever took to earning their turns out on the skin track. Even so, while the rise in splitboarding’s popularity shows no signs of fading, next year will (fingers crossed) bring a return to resort riding once again.
“In our first Envision episode of the year, we’re taking a look at next year’s lineup from Jones Snowboards”
With that in mind, we wanted to take a closer look at three new solid snowboards – the Aviator 2.0, the Storm Wolf, and the women’s Stratos – as well as the upgraded Mercury bindings. All four products come from the continued evolution of pre-existing fan favourites in their line, but with some exciting new tweaks and state of the art technology.
Check out our product preview on the new Jones snowboard gear for 2021/22 below, as well as our interview with Jones Global Marketing Manager, Seth Lightcap.