Whitelines Snowboarding

If Head tennis rackets are good enough for Andy Murray to win Wimbledon then their snowboards are more than good enough for you to shred around the mountain on.

Snowsports have been at the heart of what Head does for decades, the company started as ski company and has made the transition into the snowboarding world with great success. Head snowboards came out of the fusion between small independent brand Blax and Head, the multinational sports corporation. Staying true to the ethos of keeping it real, Head snowboards is still the original crew making core products that are suitable for riders of all ages and abilities.

Their team has grown and features a stellar cast of new school freestyle riders like Alex Tank and Isenseven legend Christoph Schmidt. In the UK, Dan Wakeham heads up the team which includes rising stars Becky Menday and Lewis Courtier-Jones.

Head Snowboards is all about the people who use their innovative and high quality products. Working with their pro riders, head gains an insight into what snowboarders really need.  With the input of engineers and production experts Head has made strides in snowboard technology. Space age technology such as intellifibres give Head a superior ride that’s affordable.

Head are also involved in sharing their knowledge with retailers and snowboard schools in order to benefit the whole snowboard industry. They call it the intelligence loop where “passion from riding meets technology making a product that rides better”. This combination of passion, technology and intelligence are a winning formula for Head.