- Price: £379 / €400 / $400
- Sizes: M, L, XL
- Flex: 8/10
- Entry System: Automatic
Why We Chose The Nidecker Supermatic: Two words: Game. Changer.
We’ve all heard the old adage ‘If it ain’t broke, don’t fix it’, but Nidecker isn’t trying to redesign the wheel here…just a binding. After the initial Quick-Entry binding fad faded into the ether, several brands brought their new and improved versions to market in recent seasons. Instead of rushing to keep up with the competition, Nidecker bided their time and spent years in the R&D lab fine tuning their own answer to speedy bindings.
“Enter the Supermatic, a binding that combines the easy accessibility of automated closure, the versatility of dual-entry and the broad appeal of universal compatibility”
Enter the Supermatic, a binding that combines the easy accessibility of automated closure, the versatility of dual-entry and the broad appeal of universal compatibility. Nidecker highlights that their Supermatic is the only binding currently on the market that ticks all three of these boxes, a triple threat that intersects at the heart of the binding Venn Diagram. So, while the traditional binding model wasn’t inherently broken, thus not requiring ‘fixing’ as such, Nidecker decided to throw their hat into the ring of innovation and came up trumps with the Supermatic.
Who Is The Nidecker Supermatic For?
The whole point here is that they’re universal – literally for anyone, so there’s no target market as such. But for us, we can see them flying off the shelves when the rad dads come calling, those who don’t want to faff about strapping in, people who struggle with bending down, or folks who just love to have the latest innovation.