Snowboarding would really have struggled to find a more popular winner of its inaugural slopestyle Olympic medal than Sage Kotsenburg. The shaggy-haired American, who literally nobody tipped for gold in the lead-up to the Games, seemed as surprised as everyone else to have won.

But it wasn’t that which got everyone – including his competitor and Nike team-mate Jamie – frothing. It was Sage’s penchant for unusual grabs and slightly out there tricks (I mean who tries a 1620 for the first time ever with a Japan grab?!) “I’m so stoked for Sage, the creativity he showed.” Nicholls said.

His good friend Halldor Helgason posted this on Instagram:

Meanwhile at the other end of the snowboarding age scale Todd Richards ‘grammed:

And after the post-medal media interviews posted this amusing missive:

I love seeing mainstream media attempt to describe a “holy Crail” to the masses. Sometimes I think it will be better to call it a “thingy”.

— toddrichards (@btoddrichards) February 9, 2014