After a career encompassing X Games wins, bar-raising video parts, highly ambitious (and occasionally misguided) film-making odysseys, and now the dual challenges of both running and competing in one of the most logistically-taxing competitive tours in any sport, you’d forgive Travis Rice for displaying an absence of chill. However, as this recent edit shows, he still knows how to arse around like the best of ‘em.
In what is essentially a showcase for Mervin Manufacturing – parent company of Lib Tech and Gnu, and one of the few still producing decks in the USA – Trice gets his hands dirty as he goes through the steps to make a new 2024/25 Lib Tech T.Rice Pro.
Is the hat part of the joke? Perhaps we’ll never know – but in any case, kudos to Travis and Mervin for sidestepping the snoozefest pitfall that most factory spotlights find themselves in. And if you’re anything like us, then Communion: A True Story has just gone to the top of your to-read list.
What, when, where - here's your guide to the 2024/25 snowboard season
