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Sessions Outerwear Returns

Legendary brand making a comeback in 2016/17

There may be an abundance of outerwear brands out there from which to choose, but it’s still sad when one bites the dust. Conversely, it’s always good to see a much-loved company bounce back its troubles – and Sessions has done just that.

Recently bought by Pretty Great LLC – who also own Bonfire and Nikita, among other brands – yet still headed up by founder Joel Gomez, the skate-and-music-influenced brand will be making a return to snowboarding for the 2016/17 season. Jesse Paul and Scotty Vine are among those that will be rocking the star, and Nick Visconti is part of the team behind the scenes.

Check out sessionsmfg.com for all the details – and here’s their press release in full:

PORTLAND, OREGON – After a two-year hiatus the legendary Sessions brand announced today a relaunch for the upcoming season. Portland-based Pretty Great LLC recently acquired Sessions. Led by founder Joel Gomez and Pretty Great President Rob Myers, Sessions will premiere its new line to the North American market with at SIA’s Snow Show this upcoming January. 

Sessions began in 1983 as the first shop in North America dedicated to snowboarding. With its rich history in the industry, Sessions is one of the few companies still dedicated to those that live and die to stand sideways.

“Skateboarding and rock & roll are built into the fabric of the brand. Sessions outerwear will always be inspired by the attitude and the lifestyle that makes us who we are,” says Joel Gomez. “Restoration projects like this ensure that classic snowboarding culture will be sustained into the future.”

In Sessions’ trophy cabinet are many momentous industry benchmarks: Sessions was the first outerwear company to integrate Recco and Gore-Tex into its designs. Sessions also collaborated with bands like Pearl Jam and Metallica to incorporate wearable audio technology into its outerwear. Fashioned by 26 years of experience and award winning innovations, Sessions will continue to honor its pedigree of excellence and edge by creating products that push the boundaries of functionality, performance and invention.

“From fabrics to fits, Sessions MFG aspires to do what it has always done: be the snowboarder’s outfitter,” says Myers.

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