Chloe Kim Joins Roxy Snow Team

Roxy adds another jewel to their crown

Chloe Kim is the youngest woman in history to win an Olympic Snowboarding Gold medal, at just 17 years old she threw down a near perfect run (98.25!), including back to back 1080’s to take the win in Pyeongchang.

Not just a world class athlete, Kim is a conscientious student, an advocate for the environment, an anti-bullying ambassador, and even a name in Hollywood blockbusters.

“It’s important for me to partner with brands that support my dreams both on and off the mountain and I couldn’t be more excited to join the ROXY family!” – Chloe Kim

As the first and only exclusively female actions sports brand, ROXY has been entirely dedicated to empowering women for over thirty years and is proud to encourage female athletes from the mountain & the wave and in their day to day lives. Chloe’s impressive competitive talent and determination to instil respect and environmental consciousness among her fans mirrors ROXY’s values and those of the go-getter women supported by the brand.

Chloe boosting! | PC: Roxy

“We are proud to welcome Chloe Kim to the ROXY Team. Since the beginning of her career, Chloe has proved she is a force to be reckoned with, both in her competitive life and in her efforts to bring more awareness to the causes close to her heart. Chloe is the perfect example of one who is making waves and moving mountains every day and we are excited to start this next chapter by her side.” – Emilie Souvras, Global General Manager, ROXY

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