What started out as one man knitting hats for his homies has turned into a very different beast these days: an international roster of riders featuring the likes of Kazu Kokubo, Tim Humphreys and Scotty Lago, as well as actual famous people like Damian Marley, Deadmau5 and Snoop Dogg!
Neff aren't just limited to hats anymore either, their line is one of the most extensive in the whole of snowboarding. Next year it will have everything from the standard gloves, beanies and caps to full outerwear, streetwear, watches and even a false beard.
A few themes move through their products: fast food, tie dye and Bart Simpson to name a few, but our favourite by far has to be the 'Camo Is Dead' collection, a play on the camo-constant that states "Season after season, year after year, camo remains. This year, we decided to kill it, but it turned out to be a formidable enemy. We even threw gradient polka dots at it, but the camo remains."
2016/17 Snowboard Product Previews
adidas eyewear | Airblaster | Amplid | Arbor | Bataleon | Bent Metal | Bonfire | Burton | CAPiTA | Coal | Deeluxe | Dragon | Drake | Electric | Endeavour | Giro | GNU | GoPro | Head | Jones | K2 | Korua Shapes | L1 | Lazer | Level | Lib Tech | Lobster | Melon | Nidecker | Nike Goggles | Nikita | Nitro | Northwave | NOW | Oakley | Outdoor Tech | Patagonia | Picture | POC | POW | Ride | Rome | Roxy | Salomon | Sandbox | Scott | Shred | Slash | Slytech | Smith | SP Gadgets | SP United | Sweet Protection | Switchback | ThirtyTwo | Union | Vans | Vimana | Volcom | Volkl | West | YES