Swiss outerwear brand Eleven don’t have the highest profile in the world – partly due to the fact that they keep everything core and down to earth – so you may be surprised to learn that they’ve been in the game for 11 years. Yep, that’s right, their outerwear line is twice as old as Youtube! To celebrate reaching this impressive milestone, the brands UK reps are hosting what loks like a rad jam at the Hemel Snow Centre on, wait for it… the 12/11/10. You get the impression they’d have loved to have it on the 11th, but seeing as that’s a Thursday it wouldn’t have been so good – especially as they’re throwing a party at the same time, and no-one likes drinking on a school night. Eleven are promising a sick park setup, tons of freebies and prizes, DJs slopeside and some special coaching from the Grounded Freestyle camps coaches. All in all, it sounds like a good night out, and if you use the booking code ELEVEN10, you can have it all for a mere £35. Which is pretty good by anyone’s standards. Check thesnowcentre.com for bookings and details.