Young pretenders may snap at its heels from time to time, but Instragram remains the most popular, and most relevant, social media platform for snowboarders.
It’s probably down to the fact that sharing great (and, lets face it, mediocre) photographyis something that everyone, from the winningest pro to the weekend warrior, can feel compelled to do when surrounded by beautiful mountains.
It’s also a handy tool for keeping on top of what’s happening in le monde de neige, in the same way that other, more mainstream journalistic outputs now use it as a catch-all, popularity o-meter of who and what is hot right now.
“Who has the most followers, and what does one have to do to make it to the top?”
With Insta using today to tell us who ruled the platform in 2016, we thought we’d take a fresh look at how the snowboarders stack up on the Insta-charts. Who has the most followers, and what does one have to do to make it to the top?
*Enter Led Zeppelin – Whole Lotta Love*
(All stats correct on 02/12/2016)