While the industry as a whole felt the pinch of the world's recent financial snafu, one man saw it as an opportunity to start up a hat business. Anthony Leffelaar's reasoning was this: a company founded in dark economic times has nowhere to go but up. Now, after a couple of years keeping it local, Vivo Headwear has expanded to no less than 19 countries, collaborating with Yes and Red Bull among others.
It was probably only a matter of time before the Canadian-based, Kiwi-owned, Spanish-named company went global, and the impressive snow team roster should help the brand get international reach; Kale Stephens, Marie France Roy, Markku Koski, Tadashi Fuse and Kevin Griffin are just some of the big names you'll see in Vivo hats this season.
To find out more, and to see the whole range, head over to vivoheadwear.com