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Snowboard History

10 Seriously Strange Snowboard Endorsement Deals

CEREAL BOXES AND LEGO OK MAYBE... BUT DRUG COMPANIES AND TOILET PAPER?!?

Lego weren’t the only ones eager to secure Powers’ signature post-Salt Lake. Tony the Tiger also went out of his way to tell the world how “Grrrrrreeeeeeeaaaat!” he thought Ross and the US Olympic snowboard team was.

Though judging by that horribly fixed grin and the look of fear in Ross’ eyes we’d guess the feeling wasn’t exactly mutual. If there’s any way this cereal box designer could have made that hug look any more awkward, we’d love to see it.

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