Bonfire gained a rep for making classy kit with eye-catching designs that grabbed the attention of mega brand Salomon. The steezy Tanner jacket (left) has an environmentally friendly waterproof outer coating in line with the company’s green initiative, while the Safari jacket for women (right) will protect you from any pow spray with its top-end 20,000mm rating. Perfect paired with the Maddison pants on show.
LEFT
Tanner Jacket – £190
15,000mm waterproof
10,000gm breathability
Davis Pant – £120
10,000mm waterproof
5,000gm breathability
RIGHT
Safari Jacket – £190
20,000mm waterproof
15,000gm breathability
Maddison Pant – £120
15,000mm waterproof
15,000gm breathability
ABOUT BONFIRE SNOWBOARDING
Established in 1989 “in the shadow of Mount Hood” in Oregon, Bonfire was set up by a Pacific North-Western shred-head named Brad Steward who’d been riding himself since 1978. It quickly developed a reputation for making classy kit, and its designs (and impressive turnover) caught the eye of the bosses at Salomon Snowboards. Despite the fact that it’s now owned by Salomon (and worn by a lot of their team riders) Bonfire remains a separate company, and its outerwear is still designed by a separate team. The brand produces everything from Louif Paradis-friendly street wear to the kind of thing that David Benedek can hike and camp out in.