Despite all her wins, last season was a difficult one for her as she suffered from a lingering heel injury. At the X Games she says, “I couldn’t even stand up properly. My brother piggy-backed me to the start line. I was just on an adrenaline rush, but as soon as I finished I threw up cos I’d had so many pain killers and stuff.” Incidents like this make it clear that, as well as having charm and ability in spades, Aimee also possesses an iron will. “Yeah I do put pressure on myself. I set my goals, and I set them really high,” she says. But with her single-minded attitude, her love of riding and her natural talent, you’d be stupid to bet against her achieving them. So what are Aimee’s goals for the coming season? “I’m definitely going to give the world cups a go to qualify for the Olympics. Obviously the long term goal is to end up there, hopefully with a bit of bling round my neck!”
She laughs, but the way she’s going, we wouldn’t be at all surprised if come 2014, Aimee Fuller became the UK’s first Olympic snowboard medallist. If she does, it couldn’t happen to a better person. Young, pretty, articulate and supremely talented, Aimee would be an excellent representative for competitive snowboarding in this country. She’d probably say that she’s been lucky – she’s certainly very gracious about thanking others and (unlike some people) is very appreciative of the life she leads (“It’s kind of like a rock star lifestyle,” she says, “I came back from New Zealand, then France for a day, London for two days, then out to Hintertux, I never thought I’d be doing this!”) But while she might make it all look easy, it’s clear that Aimee Fuller has made her own luck, every step of the way.