As the online world develops, so must the world of snowboarding. Online content is becoming the way forward for most brands with a new pro’s/brand’s web series out almost every week and major companies like Burton moving to produce drip-fed web episodes in place of full length movies. Content is king, but the king of kings is the ‘edit.’
They’re everywhere, short and sweet, from Torstein Horgmo’s successful online videos in the winter through to the barrage of Mount Hood edits in the summer. Plus season edits, dome edits, holiday edits, park edits, pow edits; the list goes on. From pros to amateurs, everyone seems to be up to it these days.
But how can you make yours stand out? Our ‘Improve Your Edits‘ series (of which this is the first part) will aim to help you get yours to stand out from amongst the crowd; from the basics of filming to some crafty editing tricks, we’ll aim to give you as much advice as you can take but without blowing your mind with technical jargon. Getting in to the world of filming and editing can get a bit nerdy, so we’ll aim to steer clear of that!
The current explosion of online content is mostly due to improvements in technology; with iPhones and digital cameras leading the way, it is estimated that around ten percent of all photos ever taken were taken last year. A similar trend is happening with video, and what better advancement in technology do we have as snowboarders than the current crop of super-versatile and tough mini action cams: GoPros, Drift HDs, Ions and Contours, so for now we’ll start off by giving you the top-ten tips to make the most out of them.