Whitelines Snowboarding


About GoPro

If there’s any one single piece of kit that has changed the face of action sports in the last ten years, chances are a GoPro would make it pretty high on the list. So prolific is this micro movie miracle, the GoPro has become the de facto medium through which the world of snowboarding is shared and experienced beyond our own two feet.

Originally an obscure, waterproof, awkwardly wrist-mounted 35mm camera designed for the surf market, the aptly named GoPro range of HD video cameras is lauded by professionals and amateurs alike as unique in its prudent and versatile design, unmatched in sheer ruggedness. Whether you’re surfing monstrous barrels, hurtling into wingsuited oblivion, or carving fresh lines, a GoPro camera allows you to share the personal and describe the indescribable.

The latest model, the GoPro HERO 4 Black Edition, boasts a package of 12 megapixels, remote WIFI and Bluetooth connectivity, and 1080p at a studio-worthy 120fps – smooth running for any actioncam built to last the apocalypse.


Year founded
Founder Name
Nick Woodman
Based in
  • Hero
  • Hero3
  • Hero3+
  • Hero4


@CianyIsacomin Sounds like @CanonIreland "broke" your heart, might be time to move on...https://t.co/4z6rP7OOHN

5:10pm - 07 October

Photos by @gopro